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The Orbit 7

Motion Graphics & Animation

Motion Graphics & Animation That Make Ideas Click

Animated explainers, logo reveals, kinetic typography and on-brand graphics that turn complex ideas into memorable visuals — for YouTube, ads, websites and presentations.

  • Clarity
  • Memorability
  • Versatility

Overview

When footage isn't enough

Some ideas are hard to film: how software works, how a process flows, what the numbers mean. Motion graphics make them visible — and help brands stand out in feeds full of similar talking-head videos.

Our motion designers create animations in your brand style, from short logo reveals and animated titles to full explainer videos and data visualisations. We storyboard first, so you can approve the direction before animation begins.

We also build reusable motion packs — lower thirds, transitions, captions and end screens — that give your whole video library a consistent, premium feel.

Benefits

Why invest in motion graphics & animation

  • 01

    Clarity

    Complex ideas explained visually.

  • 02

    Memorability

    Distinctive motion that reinforces your brand.

  • 03

    Versatility

    Assets for videos, ads, websites and decks.

  • 04

    Consistency

    Reusable motion packs for every video.

What we offer

Our Motion Graphics & Animation services

A complete, flexible set of motion graphics & animation capabilities — engaged individually or as one end-to-end programme.

  • 01

    Explainer animations

    Product, service and process explainers.

  • 02

    Logo animations

    Intros and outros for your brand.

  • 03

    Kinetic typography

    Animated text that drives the message.

  • 04

    Lower thirds & titles

    Branded graphics packs for editors.

  • 05

    Data visualisation

    Animated charts and statistics.

  • 06

    UI & product animation

    App and software walkthrough animations.

Our process

How we deliver motion graphics & animation

A proven, transparent methodology — so you always know what is happening, what comes next and why.

  1. 1

    Script & concept

    Message, audience and visual direction.

  2. 2

    Storyboard

    Frames and style approved before animation.

  3. 3

    Design

    Illustrations and assets in your brand style.

  4. 4

    Animate

    Motion, timing and sound design.

  5. 5

    Deliver

    Exports and reusable templates.

Deliverables

What you receive

Tangible outputs at every stage, documented and handed over in your name.

  • Script and storyboard
  • Style frames
  • Animated video
  • Sound design and music
  • Logo animation files
  • Motion graphics templates
  • Lottie files for web/app (on request)
  • Multiple aspect ratios

Technology

Industry-standard tools

Professional software for editing, color, audio, motion and thumbnails — the same tools used across the industry.

  • Adobe After Effects

    Motion graphics, animated titles

  • Adobe Illustrator

    Vector illustration and assets

  • Adobe Premiere Pro

    Final assembly and edits

  • DaVinci Resolve

    Color grading

  • Adobe Audition

    Sound design and mixing

  • Lottie

    Lightweight web and app animations

Industry use cases

Where motion graphics & animation makes an impact

  • SaaS & tech

    Product explainers and feature launches.

  • Creators

    Channel intros, graphics packs and callouts.

  • Corporate

    Process explainers and internal training.

  • Ads

    Animated offers and product benefits.

Why The Orbit 7

Why choose The Orbit 7 for motion graphics & animation?

One accountable partner across strategy, design, engineering and growth — focused on outcomes, not just outputs.

  • Brand-led design

    Animation that matches your identity.

  • Storyboard first

    Approve the direction before animation.

  • Web-ready output

    Lottie and optimised formats for websites.

  • Part of a full video team

    Animation integrated with editing.

Motion Graphics & Animation FAQ

Motion Graphics & Animation — frequently asked

Answers to common questions about our motion graphics & animation services.

What is motion graphics?

Motion graphics are animated graphic design elements — text, shapes, icons, illustrations and charts — used to communicate information or add visual interest to video.

How long should an explainer video be?

Many explainers work best at 60–120 seconds, but the right length depends on the message and where it will be used.

Do you write the script?

We can write or refine the script and plan the storyboard with you.

Can you animate our existing brand assets?

Yes. We animate logos, illustrations and icons following your brand guidelines.

Do you provide animations for websites?

Yes. We can export lightweight Lottie animations for web and apps.

Free sample

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